We value quality and freshness. We use time-tested recipes with exactly enough of the highest quality, ethically sourced, organic ingredients to help us achieve products that are remarkably effective. We put a lot of love and care into everything we make. Our products are handcrafted in small batches to ensure our customers get the freshest products available.
We value toxic free living and stay away from anything synthetic, artificial, or harmful. Ingredients tested on animals are never used. We advocate against the use of fragrance in personal care products through research and education.
We keep environmental practices at the forefront of our business. We reduce excess waste by minimally packaging our products in glass, metal, paperboard, and recycled materials, reducing excess waste. Many of our product containers can be re-used and repurposed. We even reuse bubble wrap, packing peanuts and packing paper from incoming shipments.
We believe everyone has the right to access toxic-free skin care at an affordable price. We keep our overhead low so that we can use the savings to reduce our pricing, while maintaining profitability.
We take pride in nurturing connections with customers and building relationships. Our customers deserve the best and we design our products around their needs and based on their feedback. The customer experience is at the core of everything we do.
We practice accountability, responsibility, and truthfulness in our daily lives and these values are paramount in our business. We are honest people with strong moral principles that drive us to do the right thing, no matter who’s watching.
We care about getting it right. Product integrity and product excellence are of utmost importance to us. We focus on products that perform superbly, provide good value and exceed customer expectations.
We honour our community with donations to local charitable events. Additionally, a portion of the sales of two of our products, Bakuchiol Smoothing Serum and Restorative Facial Oil, are donated annually to Autism Canada on behalf of Molly, who faces the daily challenge of living on the spectrum.